Allianz is the leading health insurance provider in Turkey.
When you face any difficulties with health issues, you just hold on to your loved ones and tell you love them. Allianz is with you.
We wanted to show three different lives, each struggling in a different way. One cancer patient, one broken leg, one pregnancy. The stories were accompanied by a famous Turkish song.
Showing a cancer patient was a risky move that turned to be an inspiration for many families. People started sharing their own stories.
